Your favourite bunch of Behavioural Science geeks!
Brought together by our common interest in the field, our Board is formed of students of different academic and cultural backgrounds. With the work that we carry out with our divisions, we hope to make this field of study accessible and entertaining for everyone. Whether you are a Bocconi student or an external reader, we hope that the work we do can teach you something!
Andrija Budec
President
My name is Andrija and I am a third year BESS student. Behavioural economics is the reason I chose to study at Bocconi, I see psychology as a key discipline that guides behaviour in all fields of study be it social or quantitative. I wrote a research paper on the topic of effects of social capital on the quality of education in the United States.
Işıl Selen Ülken
Vice President
Hi, my name is Selen. I am a second-year BIEM student from Türkiye with a strong curiosity for behavioral sciences. What fascinates me most about this field is how deeply it is woven into everyday life, from the way we shop and communicate to how we collaborate and make decisions at work. I used to be the co-head of the External Events department and now I am the Vice President of B.BIAS. I am excited to contribute to the association this year!
Sara Morgese
Co-Head of the Marketing Division
Hey, i’m Sara. I’m a second year student in BEMACS, despite my academic background is highly quantitative, I wanted to explore something different as well. That’s why I joined BBIAS about a year ago, to further expand my skills in graphic design and social media, while learning about new and stimulating topics, such as how our brain makes decisions.
Elisa Verna
Co-Head of the Marketing Division
Hi! I’m Elisa, a first-year AFM student. I joined the Marketing division of B.Bias three years ago, while I was still completing my bachelor’s degree. At the time, I thought working on graphics while exploring new behavioural science concepts would be very interesting, especially as a break from university classes.
Andrija Budec
Head of the Internal Events and Research Division
My name is Andrija and I am a third year BESS student. Behavioural economics is the reason I chose to study at Bocconi, I see psychology as a key discipline that guides behaviour in all fields of study be it social or quantitative. I wrote a research paper on the topic of effects of social capital on the quality of education in the United States.
Luana Nagamine
Head of the Blog Division
Hi! My name is Luana and I’m a second-year BIEM student from Brazil. I joined B.BIAS in my first year as a writer for the Blog Division because I’ve always been interested in exploring the different interconnections between the social sciences fields. What applications can psychology have on consumer markets? How does gender bias affect economics? What drives people’s voting behavior? Those are just some of the questions we try to uncover through our articles. On our blog, you’ll find many different perspectives on various issues surrounding the world of behavior insights!
Tara Prasan
Co-Head of the External Events Division
I’m Aida, a third-year BESS student from Peru with a strong interest in behavioral sciences. As the co-head of external events, I’m excited to bring my enthusiasm and fresh ideas to the role! I look forward to organizing engaging events for our association this year.
B.BIAS 