(Originally published in Slovak at mindworx.net) Most of us probably believe that we are in control of our own decisions. We have our opinions, beliefs and principles, we know what we like and dislike and we always decide in accordance with our preferences. However, this is not entirely true. Our brain reacts to all kinds […]
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Introduction to Behavioural Economics
What is behavioural economics (BE)? After World War II, human rationality became the core hypothesis of neo-classical economics. Even though “rationality” can have different meanings, it is very precisely defined for the economists – an assumption that we all maximise our utility functions. To this end, we take into account all the available information, think […]
B.BIAS 