Even though most people have heard of the Nudge Theory at least once, it is not so common to come across a real life application of this principle. Nudge Theory, developed by Richard Thaler and Cass Sunstein, is a behavioral economics concept that suggests subtle changes in how choices are presented can significantly influence people’s […]
Tag: mental-health
Lately, every purchase feels a bit heavier than it should. You’re not buying much more than usual, but your bank balance seems to disappear faster. Maybe you’ve cut back on takeout, or started hesitating before grabbing your favorite snack, and yet things still don’t add up. That’s the strange part about inflation: inflation doesn’t just […]
B.BIAS 