Just start with few questions for coffee-addicted people: how many coffees do you take per day and how much sugar do you usually consume per coffee? We all know that the world divides into two types of people: those who like their coffee natural, and those who like it sweet (sometimes very sweet). If you […]
Violence against Women (VAW) When you think of BI and crime, shows like Criminal Minds and Mindhunter (both of which the author of this blog post highly recommends) come to mind. However, tackling VAW requires more than psycho-analysing perpetrators. This is because there are a multitude of other factors leading to the creation of a […]
Guglielmo Briscese is a Senior Advisor at the Behavioural Insights Team (BIT) in Sydney, Australia. He did his Bachelor’s in Economics from Università Politecnica delle Marche in Italy, MSc. in International Development from University of Glasgow and PhD in Economics from the University of Sydney. The main focus of his research and work are pro-social […]
When we think about improving student performance, we usually think of major changes in the education system, improving infrastructure, hiring more qualified teachers, etc. All of which are important of course, but could we be missing something? Perhaps something less costly and easier to implement? Having someone that supports you in your activities is important. […]
Review of a paper by Liu, Feng, Suo, Lee, Li (2012) In previous posts (“Scarcity”, “Through the psychology of poverty”), we showed how scarcity affects the way people consider problems and take decisions. Although scarcity may concern many kinds of goods, including even available time, in this article we will consider only the lack of […]
The key assumption in neoclassical economic theory is that individuals are perfectly capable of taking rational decisions, translated into the homo economicus ideal-type. But what happens if individuals are not in perfect health and have their decision-making process threatened? Lately, much has been discussed about the rise in mental health issues, especially among youngsters. In […]
How can we prevent individuals from urinating in open areas? In the Nudge TV show “The Power of Habit”, Sille Krukow, a behavioural expert based in Denmark, designed a nudge to help the Copenhagen Central Station. The problem they were faced with was that many men would urinate in hidden corners outside the building, despite […]
(Originally published in Slovak at mindworx.net) Most of us probably believe that we are in control of our own decisions. We have our opinions, beliefs and principles, we know what we like and dislike and we always decide in accordance with our preferences. However, this is not entirely true. Our brain reacts to all kinds […]
When are nudges most effective? A study by Pelle Guldborg Hansen, founder of the Danish Nudging Network, a non-profit organisation in Copenhagen, suggests that nudges may work only if they are in line with social norms. They tested two potential “social nudges” in partnership with the local government, both using symbols to try to influence […]
In the article “Nudges for a healthy lifestyle – Part I”, we talked about the nudges created by governments around the world related to improving people´s lifestyles. If you wonder why governments care about lifestyles of their citizens, the reason is mainly money. Unhealthy diet, frequent consumption of addictive substances (mainly alcohol or tobacco), and lack […]
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